PREVIEW — proposed “About Us” page Julie Ferman · julieferman.com/about-us
Detailed review & comments →
This is a preview for content and structure review — the final published design may differ from what you see here.
Behind the scenes — Google snippet, sharing preview & invisible code (4 changes)

Meta Title

Now

About Us - Julie Ferman

Proposed

About Julie Ferman — Matchmaker & Dating Coach Since 1990

57 characters — fits fully in Google. Use exactly as written; the brand name is already in it, so no site-name suffix should be appended.

Why: The title is the clickable blue headline in Google. Search Console shows this page appears almost exclusively for searches of Julie’s name (“julie ferman”, “julie ferman matchmaker”) — the current title carries no profession keyword at all. We add “Matchmaker & Dating Coach” plus the “Since 1990” trust signal, and keep Julie’s name first because that’s what people actually type.

Meta Description

Now

None. The page has no meta description, and the share preview shows “There is no excerpt because this is a protected post.”

Proposed

Meet Julie Ferman — matchmaker & dating coach since 1990. 1,400+ couples matched, four iDate Best Matchmaker awards. Los Angeles, Santa Fe & Denver.

148 characters — fits fully in Google’s snippet.

Why: The description is the grey text under the blue headline in Google — it doesn’t affect ranking directly, but it decides whether someone clicks. Right now Google has to invent one. This version front-loads the three strongest proof points: 35+ years of experience, 1,400+ couples, and the four-time industry award.

Page Settings — Make Public & Fix Share Preview

Now

The page is set to “Password protected” in WordPress — so Google sees “Protected: About Us” and the share preview text reads “There is no excerpt because this is a protected post.” On top of that, sharing this page on social media shows the homepage preview instead of the About page itself.

Proposed

The page becomes a normal public page. Sharing it shows its own title and description (the ones above), and the “Protected:” label disappears everywhere.

Why: These are technical fixes from the earlier spec — listed here so the whole change set is approvable in one place. No visible design change on the page itself.

Schema: AboutPage + Person

AboutPage + Person schema — invisible markup added to the page’s HTML. It tells Google and AI assistants, in their own language, that this page is the official biography of Julie Ferman — her awards, her locations, and her profiles elsewhere on the web — and connects it to the Julie Ferman identity that already exists across the site (so it doesn’t create a “second” Julie). Visitors see no visual change.
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "AboutPage",
      "@id": "https://julieferman.com/about-us/#webpage",
      "url": "https://julieferman.com/about-us/",
      "name": "About Julie Ferman",
      "isPartOf": { "@id": "https://julieferman.com/#website" },
      "about": { "@id": "https://julieferman.com/#person" },
      "mainEntity": { "@id": "https://julieferman.com/#person" },
      "primaryImageOfPage": { "@id": "https://julieferman.com/about-us/#julie-photo" },
      "breadcrumb": { "@id": "https://julieferman.com/about-us/#breadcrumb" },
      "inLanguage": "en-US"
    },
    {
      "@type": "BreadcrumbList",
      "@id": "https://julieferman.com/about-us/#breadcrumb",
      "itemListElement": [
        { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://julieferman.com/" },
        { "@type": "ListItem", "position": 2, "name": "About Us" }
      ]
    },
    {
      "@type": ["Person", "ProfessionalService"],
      "@id": "https://julieferman.com/#person",
      "name": "Julie Ferman",
      "jobTitle": "Matchmaker & Dating Coach",
      "description": "Professional matchmaker and dating coach helping serious singles since 1990 — 1,400+ success-story couples and four iDate Best Matchmaker Awards.",
      "url": "https://julieferman.com/",
      "telephone": "+1-805-371-9557",
      "email": "julie@julieferman.com",
      "foundingDate": "2001",
      "priceRange": "$$$",
      "award": [
        "iDate Best Matchmaker Award — four-time winner (2010-2013)",
        "NAWBO Trailblazer of the Year"
      ],
      "knowsAbout": ["Matchmaking", "Dating Coaching", "Relationship Coaching", "Singles Events"],
      "image": {
        "@type": "ImageObject",
        "@id": "https://julieferman.com/about-us/#julie-photo",
        "url": "REPLACE WITH JULIE HEADSHOT URL"
      },
      "sameAs": [
        "https://www.linkedin.com/in/julieferman/",
        "https://www.instagram.com/julieferman/",
        "https://x.com/JulieFerman",
        "https://www.youtube.com/channel/UCbzcqJioANEXrYQ26EHDOjw",
        "https://podcasts.apple.com/us/podcast/cupids-coach-with-julie-ferman/id1451684205"
      ],
      "address": [
        { "@type": "PostalAddress", "streetAddress": "10880 Wilshire Blvd, Suite 1101", "addressLocality": "Los Angeles", "addressRegion": "CA", "postalCode": "90024", "addressCountry": "US" },
        { "@type": "PostalAddress", "streetAddress": "150 Washington Ave, Suite 201", "addressLocality": "Santa Fe", "addressRegion": "NM", "postalCode": "87501", "addressCountry": "US" },
        { "@type": "PostalAddress", "streetAddress": "3773 Cherry Creek North Drive, East Tower, Suite 801", "addressLocality": "Denver", "addressRegion": "CO", "postalCode": "80209", "addressCountry": "US" },
        { "@type": "PostalAddress", "streetAddress": "638 Lindero Canyon Road, #392", "addressLocality": "Oak Park", "addressRegion": "CA", "postalCode": "91377", "addressCountry": "US" }
      ],
      "areaServed": ["Los Angeles", "Santa Fe", "Denver", "Southern California", "New Mexico", "Colorado"]
    }
  ]
}
</script>
One placeholder remains: the URL of Julie’s headshot photo — we’ll set it once the photo is chosen.

Why: This is the same schema from the earlier fix spec, with two corrections after fact-checking: the awards list now matches the new copy (four-time iDate 2010–2013 + NAWBO), and foundingDate is set to 2001 — the year Julie’s own practice launched (1990 was her industry start, and the schema must not contradict the page’s own “since 2001” hero line). It links to the site-wide @id #person entity so Google sees one consistent Julie Ferman.

Julie, please confirm: all four office addresses are current, and which headshot we should use.

About Julie Ferman

Julie Ferman, Legendary matchmaker & Dating Coach
Serving Personal Matchmaking Clients (both men and women) since 2001. Based in Los Angeles & Santa Fe, NM

UpdatedThis section will be updated

About Julie

Julie Ferman is a professional matchmaker and dating coach, media personality, professional speaker, singles events producer, and consultant to the matchmaking and dating industry. Working in the dating world since 1990, she has personally registered more than 39,000 single men and women and is credited with over 1,400 success-story couples — relationships, engagements, and marriages that began with her introductions.

Julie’s path into matchmaking is itself a success story. In 1990, in her hometown of St. Louis, she walked into Great Expectations — then the nation’s largest video-dating service — as a client, and ended up marrying Gil, the owner of the center. She spent the following decade inside the dating-service industry before launching her own practice in 2001, built on a more personal, more dignified approach to matchmaking. She has been hand-matching relationship-minded singles ever since.

Julie’s mission is to dignify and streamline the dating and love search process for relationship-minded professionals. Her personal matchmaking hubs are Los Angeles, Denver, and Santa Fe, New Mexico, and she collaborates with matchmaking colleagues across the country and globally.

Julie is a media personality, professional speaker, singles events producer, and consultant to the matchmaking and dating industry. Julie Ferman is a Professional Matchmaker & Dating Coach since 1990, serving both men and women. With over 1400 Success Story Couples, having personally registered over 39,000 single men and women,

Julie’s mission is to dignify and streamline the dating and love search process for relationship-minded professionals. Her personal matchmaking hubs are Los Angeles, Denver, and Santa Fe, New Mexico.

Schedule a Consultation
Julie
UpdatedThis section will be updated

Julie's Achievements

Julie’s work has been recognized across the dating industry:

  • Four-time winner — iDate Best Matchmaker Award (2010–2013), a top industry recognition.
  • Trailblazer of the Year — NAWBO, the National Association of Women Business Owners.
  • Top 5% podcast worldwide — Cupid’s Coach with Julie Ferman, ranked by ListenNotes in downloads and subscribers.

On TV and radio: Dr. Phil, Good Morning America, The Today Show, NBC’s The Match Off, NPR’s The Brian Lehrer Show, Fox News, and CBS’s This Is LA.

In print: The Wall Street Journal, The New York Times, The Christian Science Monitor, the Los Angeles Times, Woman’s World, Westlake Magazine, the Los Angeles Business Journal, The Orange County Business Journal, Angelino, The Santa Fe New Mexican, and Santa Fe Magazine.

As host of Cupid’s Coach with Julie Ferman, Julie’s purpose is to transform “Me” to “We” through the process of doing dating well.

Listen to the Podcast

Host of the wildly popular podcast, Cupid’s Coach with Julie Ferman, Julie’s purpose is to Transform Me to We through the process of doing dating well. The podcast is ranked in the top 5% globally, in downloads and subscribers (www.ListenNotes.com)

Four Time Winner of iDate’s Best Matchmaker Award, we’ve seen Julie Ferman on Dr. Phil, Good Morning America, The Today Show, NBC’s The Match Off, NPR’s The Brian Lehrer Show and Fox News, and we’ve seen her in The Wall Street Journal, The New York Times, The Christian Science Monitor, LA Times, Woman’s World, Westlake Magazine, the Los Angeles Business Journal, The Orange County Business Journal, Angelino, The Santa Fe New Mexican and Santa Fe Magazine.

Schedule a Consultation
Julie Bootcamp

About Julie’s 30-Day Virtual Bootcamp

As Cupid’s Coach, Julie’s 30-Day Virtual Boot Camp brings together single men and women of all ages to fully utilize the space between relationships to master the art of social magnetism, flirting, engaging, and initiating. In this ground-breaking, experiential journey, Boot Camp students discover blind spots, build their social networks, create their Romance Marketing Plan and develop their capacity for courageous, compassionate communication.

Learn More
Julie ceremony
Julie Bootcamp

About Services

Single men and women of all ages are encouraged to register privately, for free, to be eligible for personal matchmaking referrals and introductions. Julie’s matchmaking clients are largely in Southern California and throughout New Mexico, and she collaborates with matchmaking colleagues globally.

Learn More

Julie`s Media

What Really Matters?

A successful journey through dating, into the relationship of your future starts with a strong foundation — a deep seated knowing of what truly matters to you. Join sisters Julie…

Today’s Dating Tip For Women

The sad truth about attraction is that we girls, can and often do develop romantic attraction over time…

How to Do Dating Right

Julie Ferman about Julie Ferman Associates, benefits of Personal Matchmaking, challenges in dating these days, doing dating right and finding that lasting love relationship.

Watch more videos

Register Now

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